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Lichtsinn RV Named Top Winnebago Dealer

Winnebago Industries named Lichtstinn RV (Forest City) the top dealer in North America for the sixth consecutive year. The dealership was also named the top Winnebago dealer for class B and class C motorhomes and a top 20 …

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our Impact
Our Impact

IADA’s 300+ members contribute to the vitality of Iowa’s economy.

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Driving Iowa's Economy

12,874 employees worked in new car dealerships in 2019

Economic Engine

$7.9 billion employees worked in new car dealerships in 2019

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The IAD Foundation for Education awards more than $20,000 in scholarships to students each year. Learn more about the program that educates the dealership employees of the future.

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See what we’ve accomplished over the past 100 years.

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